Marketing GENIUS: The Strategy Behind Content That Reaches Millions

Episode 04

with Grace Andrews

Marketing GENIUS: The Strategy Behind Content That Reaches Millions

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For the Dreamers

Told to "just post more." And watched the numbers stay flat.

Tiffany interviews Grace Andrews, the former brand director of The Diary of a CEO, who grew the show's YouTube channel from 8,000 to 13 million subscribers. Grace shares her frameworks for content strategy, audience building, and measuring the right metrics, then Tiffany breaks down the key principles from Grace's journey including Proximity Principle, Success Loop, Excellence as Value, and others.

Watch: Marketing GENIUS: The Strategy Behind Content That Reaches Millions
1h 21m
The Conversation
Grace Andrews

Guest

Grace Andrews

Former Brand Director, The Diary of a CEO; Content Strategist & Creator

Tiffany K. Guillen

Host

Tiffany K. Guillen

Host of The Anatomy of a Dream, entrepreneur, film director

The Workbook

Episode Workbook

Get the Marketing GENIUS: The Strategy Behind Content That Reaches Millions Workbook

Every framework, every principle, every system - reverse-engineered into one workbook.

From the Set

Behind the frame with
Grace Andrews.

10 FRAMES

Plate 1
001
Plate 2
002
Plate 3
003
Plate 4
004
Plate 5
005
Plate 6
006
Plate 7
007
Plate 8
008
Plate 9
009
Plate 10
010

The actual formula for growth is consistency x experimentation. Because if you just keep being consistent, you will just plateau.

Grace Andrews

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